Placing collectively a compelling case examine is among the strongest methods for showcasing your product and attracting future clients. Nevertheless it’s not simple to create case research that your viewers can’t wait to learn.
On this publish, we’ll go over the definition of a case examine and the perfect examples to encourage you.
What’s a case examine?
A case examine is an in depth story of one thing your organization did. It features a starting — typically discussing a battle, an evidence of what occurred subsequent, and a decision that explains how the corporate solved or improved on one thing.
A case examine proves how your product has helped different corporations by demonstrating real-life outcomes. Not solely that, however advertising case research with options sometimes comprise quotes from the shopper. Which means they’re not simply advertisements the place you reward your personal product. Reasonably, different corporations are praising your organization — and there’s no stronger advertising materials than a verbal suggestion or testimonial. An excellent case examine can be stuffed with analysis and stats to again up factors made a couple of venture’s outcomes.
There are myriad methods to make use of case research in your advertising technique. From that includes them in your web site to together with them in a gross sales presentation, a case examine is a powerful, persuasive software that exhibits clients why they need to work with you — straight from one other buyer. Writing one from scratch is tough, although, which is why we’ve created a set of case examine templates so that you can get began.
Fill out the shape beneath to entry the free case examine templates.
There’s no higher strategy to generate extra leads than by writing case research. However with out case examine examples to attract inspiration from, it may be troublesome to write down impactful research that persuade guests to submit a kind.
Advertising and marketing Case Research Examples
That can assist you create a lovely and high-converting case examine, we have put collectively a listing of a few of our favorites. This listing contains well-known case research in advertising, know-how, and enterprise.
These research can present you the way to body your organization gives in a manner that’s each significant and helpful to your viewers. So, have a look, and let these examples encourage your subsequent sensible case examine design.
These advertising case research with options present the worth proposition of every product. In addition they present how every firm benefited in each the quick and long run utilizing quantitative knowledge. In different phrases, you don’t get simply good statements, like “This firm helped us loads.” You see precise change throughout the agency via numbers and figures.
You possibly can put your learnings into motion with HubSpot’s Free Case Research Templates. Accessible as customized designs and text-based paperwork, you’ll be able to add these templates to your CMS or ship them to prospects as you see match.
Obtain These Free Case Research Templates
1. “How Dealt with Scaled from Zero to 121 Areas with the Assist of HubSpot,” by HubSpot
What’s fascinating about this case examine is the way in which it leads with the shopper. That displays a serious HubSpot cornerstone, which is to at all times resolve for the shopper first. The copy leads with a short description of why the CEO of Dealt with based the corporate and why he thought Dealt with may benefit from adopting a CRM. The case examine additionally opens up with one key knowledge level about Dealt with’s success utilizing HubSpot, specifically that it grew to 121 places.
Discover that this case examine makes use of blended media. Sure, there’s a quick video, however it’s elaborated upon within the different textual content on the web page. So whereas your case research can use one or the opposite, do not be afraid to mix written copy with visuals to emphasise the venture’s success.
Key Learnings from the HubSpot Case Research Instance
- Give the case examine a private contact by specializing in the CEO reasonably than the corporate itself.
- Use multimedia to interact web site guests as they learn the case examine.
2. “The Entire Bundle,” by IDEO
Here is a design firm that is aware of the way to lead with simplicity in its case research. As quickly because the customer arrives on the web page, they’re greeted with an enormous, daring picture and the title of the case examine — which simply so occurs to summarize how IDEO helped its consumer. It summarizes the case examine in three snippets: The problem, the impression, and the end result.
Instantly, IDEO communicates its impression — the corporate partnered with H&M to take away plastic from its packaging — however it does not cease there. Because the person scrolls down, the problem, impression, and progress are elaborated upon with complete (however not overwhelming) copy that outlines what that course of seemed like, replete with quotes and intriguing visuals.
Key Learnings from the IDEO Case Research Instance
- Cut up up the takeaways of your case research into bite-sized sections.
- At all times use visuals and pictures to complement the case examine expertise, particularly if it’s a complete case examine.
3. “Rozum Robotics intensifies its PR recreation with Awario,” by Awario
On this case examine, Awario greets the person with a abstract immediately — so for those who’re feeling as much as studying your entire case examine, you’ll be able to scan the snapshot and perceive how the corporate serves its clients. The case examine then contains soar hyperlinks to a number of sections, corresponding to “Firm Profile,” “Rozum Robotics’ Pains,” “Problem,” “Answer,” and “Outcomes and Enhancements.”
The sparse copy and distinguished headings present that you just don’t want a variety of elaborate data to indicate the worth of your services. Like the opposite case examine examples on this listing, it contains visuals and quotes to display the effectiveness of the corporate’s efforts. The case examine ends with a bulleted listing that exhibits the outcomes.
Key Learnings from the Awario Robotics Case Research Instance
- Create a desk of contents to make your case examine simpler to navigate.
- Embody a bulleted listing of the outcomes you achieved to your consumer.
4. “Chevrolet DTU,” by Carol H. Williams
For those who’ve labored with an organization that’s well-known, use solely the title within the title — like Carol H. Williams, one of many nation’s high promoting companies, does right here. The “DTU,” stands for “Uncover the Sudden.” It generates curiosity since you wish to discover out what the initials imply.
They hold your curiosity on this case examine by utilizing a mix of headings, pictures, and movies to explain the challenges, aims, and options of the venture. The case examine closes with a abstract of the important thing achievements that Chevrolet’s DTU Journalism Fellows reached throughout the venture.
Key Learnings from the Carol H. Williams Case Research Instance
- For those who’ve labored with an enormous model earlier than, think about solely utilizing the title within the title — simply sufficient to pique curiosity.
- Use a mix of headings and subheadings to information customers via the case examine.
5. “How Fractl Earned Hyperlinks from 931 Distinctive Domains for Porch.com in a Single 12 months,” by Fractl
Fractl makes use of each textual content and graphic design of their Porch.com case examine to immerse the viewer in a extra fascinating person expertise. For example, as you scroll, you will see the outcomes are illustrated in an infographic-design kind in addition to the textual content itself.
Additional down the web page, they use icons like a coronary heart and a circle as an instance their pitch angles, and graphs to showcase their outcomes. Reasonably than writing which publications have talked about Porch.com throughout Fractl’s marketing campaign, they included the media shops’ icons for additional visible range.
Key Learnings from the Fractl Case Research Instance
- Let photos converse for you by incorporating graphs, logos, and icons all all through the case examine.
- Begin the case examine by immediately stating the important thing outcomes, like Fractl does, as a substitute of placing the outcomes all the way in which on the backside.
6. “The Met,” by Fantasy
What’s one of the simplest ways to showcase the responsiveness and person interface of an internet site? Most likely by diving proper into it with a sequence of easy showcases— which is precisely what Fantasy does on their case examine web page for the Metropolitan Museum of Artwork. They hold the web page easy and clear, inviting you to overview their redesign of the Met’s web site feature-by-feature.
Every part is easy, exhibiting a single piece of the brand new web site’s interface in order that customers aren’t overwhelmed with data and might give attention to what issues most.
For those who’re extra curious about textual content, you’ll be able to learn the target for every function. Fantasy understands that, as a possible buyer, that is all you should know. Scrolling additional, you are greeted with a easy “Contact Us” CTA.
Key Learnings from the Fantasy Case Research Instance
- You don’t have to write down a ton of textual content to create a fantastic case examine. Give attention to the answer you delivered itself.
- Embody a CTA on the backside inviting guests to contact you.
7. “Rovio: How Rovio Grew Right into a Gaming Superpower,” by App Annie
In case your consumer had a variety of optimistic issues to say about you, take a observe from App Annie’s Rovio case examine and open up with a quote out of your consumer. The case examine additionally closes with a quote, in order that the case examine doesn’t seem to be a promotion written by your advertising crew however a narrative that’s taken straight out of your consumer’s mouth. It features a picture of a Rovio worker, too.
One other factor this instance does properly? It instantly features a hyperlink to the product that Rovio used (specifically, App Annie Intelligence) on the high of the case examine. The case examine closes with a call-to-action button prompting customers to e-book a demo.
Key Learnings from the App Annie Case Research Instance
- Function quotes out of your consumer in the beginning and finish of the case examine.
- Embody a point out of the product proper in the beginning and immediate customers to be taught extra concerning the product.
8. “Embracing first-party knowledge: 3 success tales from HubSpot,” by Assume with Google
Google takes a special strategy to text-focused case research by selecting three totally different corporations to focus on.
The case examine is clear and simply scannable. It has sections for every firm, with quotes and headers that make clear the way in which these three distinct tales join. The straightforward format additionally makes use of colours and textual content that align with the Google model.
One other differentiator is the give attention to knowledge. This case examine is lower than a thousand phrases, however it’s full of helpful knowledge factors. Information-driven insights shortly and clearly present how the worth of leveraging first-party knowledge whereas prioritizing client privateness.
Key Learnings from the Assume with Google Case Research Instance
- A case examine doesn’t should be lengthy or complicated to be highly effective.
- Clear knowledge factors are a fast and efficient strategy to show worth.
9. “In-Depth Efficiency Advertising and marketing Case Research,” by Swap
Swap is a global advertising company primarily based in Malta that knocks it out of the park with this case examine. Its largest problem is successfully speaking what it did for its consumer with out ever revealing the consumer’s title. It additionally successfully retains non-marketers within the loop by together with a glossary of phrases on web page 4.
The PDF case examine reads like a compelling analysis article, together with titles like “In-Depth Efficiency Advertising and marketing Case Research,” “State of affairs,” and “Strategy,” in order that readers get a high-level overview of what the consumer wanted and why they approached Swap. It additionally features a totally different web page for every technique. For example, for those who’d solely be curious about hiring Swap for optimizing your Fb advertisements, you’ll be able to skip to web page 10 to see how they did it.
The PDF is fourteen pages lengthy however options huge fonts and loads of white house, so viewers can simply skim it in just a few minutes.
Key Learnings from the Swap Case Research Instance
- If you wish to go into specialised data, embody a glossary of phrases in order that non-specialists can simply perceive.
- Shut with a CTA web page in your case examine PDF and embody contact data for potential purchasers.
10. “Gila River,” by OH Companions
Let photos converse for you, like OH Companions did on this case examine. When you’ll shortly come throughout a heading and a few textual content if you land on this case examine web page, you’ll get the majority of the case examine via examples of precise work OH Companions did for its consumer. You will note OH Companions’ work in a billboard, journal, and video. This communicates to web site guests that in the event that they work with OH Companions, their enterprise shall be seen in all places.
And like the opposite case research right here, it closes with a abstract of what the agency achieved for its consumer in an attention-grabbing manner.
Key Learnings from the OH Companions Case Research Instance
- Let the visuals converse by together with examples of the particular work you probably did to your consumer — which is very helpful for branding and advertising companies.
- At all times shut out along with your achievements and the way they impacted your consumer.
11. “Going through a Hater,” by Digitas
Digitas’ case examine web page for Sprite’s #ILOVEYOUHATER marketing campaign retains it temporary whereas speaking the important thing information of Digitas’ work for the favored soda model. The web page opens with an impactful picture of 100 folks dealing with a single man. It seems, that man is the largest “bully” in Argentina, and the folks dealing with him are these whom he’s bullied earlier than.
Scrolling down, it is apparent that Digitas saved Sprite on the forefront of their technique, however greater than that, they used actual folks as their point of interest. They leveraged the Twitter API to drag knowledge from Tweets that folks had truly tweeted to search out the identification of the largest “hater” within the nation. That turned out to be @AguanteElCofler, a Twitter person who has since been suspended.
Key Learnings from the Digitas Case Research Instance
- If a video was a part of your work to your consumer, be sure you embody probably the most impactful screenshot because the heading.
- Don’t be afraid to offer particulars on the way you helped your consumer obtain their objectives, together with the instruments you leveraged.
12. “Higher Experiences for All,” by HermanMiller
HermanMiller sells smooth, utilitarian furnishings with no frills and excessive performance, and that ethos extends to its case examine web page for a hospital in Dubai.
What first attracted me to this case examine was the gorgeous video on the high and the clear person expertise. Consumer expertise issues loads in a case examine. It determines whether or not customers will hold studying or go away. One other notable facet of this case examine is that the video contains closed-captioning for larger accessibility, and customers have the choice of increasing the CC and looking out via the textual content.
HermanMiller’s case examine additionally gives a powerful quantity of data packed in just some quick paragraphs for these wanting to grasp the nuances of their technique. It closes out with a quote from their consumer and, most significantly, the listing of furnishings merchandise that the hospital bought from the model.
Key Learnings from the HermanMiller Case Research Instance
- Shut out with a listing of merchandise that customers can purchase after studying the case examine.
- Embody accessibility options corresponding to closed captioning and night time mode to make your case examine extra user-friendly.
13. “Capital One on AWS,” by Amazon
Do you’re employed constantly along with your purchasers? Take into account structuring your case examine web page like Amazon did on this stellar case examine instance. As an alternative of simply that includes one article about Capital One and the way it benefited from utilizing AWS, Amazon includes a sequence of articles that you would be able to then entry for those who’re curious about studying extra. It goes all the way in which again to 2016, all with totally different tales that function Capital One’s achievements utilizing AWS.
This will likely look unattainable for a small agency, however you don’t should go to excessive measures and do it for each single certainly one of your purchasers. You can select the one you most want to give attention to and set up a contact each in your facet and your consumer’s for arising with the content material. Test in yearly and write a brand new piece. These don’t should be lengthy, both — 5 hundred to eight hundred phrases will do.
Key Learnings from the Amazon AWS Case Research Instance
- Write a brand new article annually that includes certainly one of your purchasers, then embody hyperlinks to these articles in a single huge case examine web page.
- Take into account together with exterior articles as properly that emphasize your consumer’s success of their trade.
14. “HackReactor teaches the world to code #withAsana,” by Asana
Whereas Asana’s case examine design seems to be text-heavy, there is a good cause. It reads like a inventive story, instructed totally from the shopper’s perspective.
For example, Asana is aware of you will not belief its phrase alone on why this product is helpful. So, they let Tony Phillips, HackReactor CEO, let you know as a substitute: “We soak up a variety of data. Our brains are terrible at storage however excellent at considering; you actually begin to need some third occasion to retailer your data so you are able to do one thing with it.”
Asana options frequent quotes from Phillips to interrupt up the wall of textual content and humanize the case examine. It reads like an in-depth interview and captivates the reader via inventive storytelling. Much more, Asana contains in-depth element about how HackReactor makes use of Asana. This contains how they construct templates and workflows:
“There’s an enormous differentiator between Asana and different instruments, and that’s the very simple API entry. Even when Asana isn’t the right match for a workflow, somebody like me— a comparatively mediocre software program engineer—can add performance through the API to construct a customized answer that helps a crew get extra carried out.”
Key Learnings from the Asana Instance
- Embody quotes out of your consumer all through the case examine.
- Present intensive element on how your consumer labored with you or used your product.
15. “Rips Sewed, Model Love Reaped,” by Amp Company
Amp Company’s Patagonia advertising technique aimed to attraction to a brand new viewers via guerrilla advertising efforts and a coast-to-coast highway journey. Their case examine web page successfully conveys a voyager theme, full with actual photographs of Patagonia clients from throughout the U.S., and a map of the expedition. I favored Amp Company’s storytelling strategy greatest. It captures viewers’ consideration from begin to end just because it is an intriguing and distinctive strategy to advertising.
Key Learnings from the Amp Company Instance
- Open up with a abstract that communicates who your consumer is and why they reached out to you.
- Like within the different case examine examples, you’ll wish to shut out with a quantitative listing of your achievements.
16. “NetApp,” by Evisort
Evisort opens up its NetApp case examine with an at-a-glance overview of the consumer. It’s crucial to at all times give attention to the consumer in your case examine — not in your wonderful product and equally wonderful crew. By opening up with a snapshot of the consumer’s firm, Evisort locations the give attention to the consumer.
This case examine instance checks all of the packing containers for a fantastic case examine that’s informative, thorough, and compelling. It contains quotes from the consumer and particulars concerning the challenges NetApp confronted throughout the COVID pandemic. It closes out with a quote from the consumer and with a hyperlink to obtain the case examine in PDF format, which is extremely vital if you’d like your case examine to be accessible in a greater variety of codecs.
Key Learnings from the Evisort Instance
- Place the main target instantly in your consumer by together with a snapshot of their firm.
- Point out difficult eras, corresponding to a pandemic or recession, to indicate how your organization may also help your consumer succeed even throughout troublesome instances.
17. “Copernicus Land Monitoring – CLC+ Core,” by Cloudflight
Together with extremely specialised data in your case examine is an efficient strategy to present prospects that you just’re not simply making an attempt to get their enterprise. You’re deep inside their trade, too, and prepared to be taught the whole lot you should be taught to create an answer that works particularly for them.
Cloudflight does a splendid job at that in its Copernicus Land Monitoring case examine. Whereas the knowledge could also be troublesome to learn at first look, it’s going to seize the curiosity of prospects who’re within the environmental trade. It thus exhibits Cloudflight’s worth as a companion far more successfully than a basic case examine would.
The web page is complete and ends with a compelling call-to-action — “Searching for an answer that automates, and enhances your Massive Information system? Are you scuffling with massive datasets and accessibility? We might be pleased to advise and help you!” The clear, whitespace-heavy web page is an efficient instance of utilizing a case examine to seize future leads.
Key Learnings from the Cloudflight Case Research Instance
- Don’t be afraid to get technical in your clarification of what you probably did to your consumer.
- Embody a snapshot of the gross sales consultant prospects ought to contact, particularly if in case you have totally different gross sales reps for various industries, like Cloudflight does.
18. “Valvoline Will increase Coupon Ship Fee by 76% with Textel’s MMS Image Texting,” by Textel
For those who’re concentrating on massive enterprises with a protracted buying cycle, you’ll wish to embody a wealth of data in an simply transferable format. That’s what Textel does right here in its PDF case examine for Valvoline. It greets the person with an attention-grabbing headline that exhibits the worth of utilizing Textel. Valvoline noticed a big return on funding from utilizing the platform.
One other smart move on this case examine is highlighting the consumer’s quote by placing it in inexperienced font and doing the identical factor for the consumer’s outcomes as a result of it helps the reader shortly join the 2 items of data. For those who’re in a rush, you too can check out the “At a Look” column to get the important thing information of the case examine, beginning with details about Valvoline.
Key Learnings from the Textel Case Research Instance
- Embody your consumer’s ROI proper within the title of the case examine.
- Add an “At a Look” column to your case examine PDF to make it simple to get insights with no need to learn all of the textual content.
19. “Hunt Membership and Happeo — a tech-enabled love story,” by Happeo
On this blog-post-like case examine, Happeo opens with a quote from the consumer, then dives right into a compelling heading: “Know-how on the forefront of Hunt Membership’s technique.” Say you’re investigating Happeo as an answer and think about your agency to be technology-driven. This strategy would spark your curiosity about why the consumer selected to work with Happeo. It additionally successfully communicates the software program’s worth proposition with out sounding prefer it’s coming from an in-house advertising crew.
Each paragraph is a quote written from the shopper’s perspective. Later down the web page, the case examine additionally dives into “the options that modified the sport for Hunt Membership,” giving Happeo an opportunity to focus on a few of the platform’s most salient options.
Key Learnings from the Happeo Case Research Instance
- Take into account writing the whole thing of the case examine from the angle of the shopper.
- Embody a listing of the options that satisfied your consumer to go along with you.
20. “Purple Sox Season Marketing campaign,” by CTP Boston
What’s nice about CTP’s case examine web page for his or her Purple Sox Season Marketing campaign is their mixture of video, pictures, and textual content. A video robotically begins taking part in if you go to the web page, and as you scroll, you will see extra embedded movies of Purple Sox gamers, a compilation of print advertisements, and social media pictures you’ll be able to click on to enlarge.
On the backside, it says “Learn how we are able to do one thing comparable to your model.” The web page is clear, cohesive, and aesthetically pleasing. It invitations viewers to understand the well-roundedness of CTP’s marketing campaign for Boston’s beloved baseball crew.
Key Learnings from the CTP Case Research Instance
- Embody a video within the heading of the case examine.
- Shut with a call-to-action that makes leads wish to flip into prospects.
21. “Acoustic,” by Real
Typically, easy is vital. Real’s case examine for Acoustic is simple and minimal, with just some quick paragraphs, together with “Reimagining the B2B web site expertise,” “Chatting with entrepreneurs 1:1,” and “Inventing Collectively.” After the core of the case examine, we then see a quote from Acoustic’s CMO and the outcomes Real achieved for the corporate.
The simplicity of the web page permits the reader to give attention to each the visible points and the copy. The web page shows Real’s model character whereas providing the viewer all the required data they want.
Key Learnings from the CTP Case Research Instance
- You don’t want to write down loads to create a fantastic case examine. Hold it easy.
- At all times embody quantifiable knowledge as an instance the outcomes you achieved to your consumer.
22. “Utilizing Apptio Targetprocess Automated Guidelines in Wargaming,” by Apptio
Apptio’s case examine for Wargaming summarizes three key items of data proper in the beginning: The objectives, the obstacles, and the outcomes.
Readers then have the chance to proceed studying — or they’ll stroll away proper then with the knowledge they want. This case examine additionally excels in maintaining the human curiosity issue by formatting the knowledge like an interview.
The piece is well-organized and makes use of compelling headers to maintain the reader engaged. Regardless of its size, Apptio’s case examine is interesting sufficient to maintain the viewer’s consideration. Each Apptio case examine ends with a “suggestion for different corporations” part, the place the consumer can provide recommendation for different corporations which might be in search of an analogous answer however aren’t positive the way to get began.
Key Learnings from the Apptio Case Research Instance
- Put your consumer in an advisory position by giving them the chance to provide suggestions to different corporations which might be studying the case examine.
- Embody the takeaways from the case examine proper in the beginning so prospects shortly get what they want.
23. “Airbnb + Zendesk: constructing a robust answer collectively,” by Zendesk
Zendesk’s Airbnb case examine reads like a weblog publish, and focuses equally on Zendesk and Airbnb, highlighting a real partnership between the businesses. To captivate readers, it begins like this: “Midway across the globe is a spot to stick with your title on it. A minimum of for a weekend.”
The piece focuses on telling a great story and supplies images of lovely Airbnb places. In a case examine meant to focus on Zendesk’s helpfulness, nothing may very well be extra genuine than their choice to give attention to Airbnb’s service in such nice element.
Key Learnings from the Zendesk Case Research Instance
- Embody pictures of your consumer’s choices — not essentially of the service or product you offered. Discover how Zendesk doesn’t embody screenshots of its product.
- Embody a call-to-action proper in the beginning of the case examine. Zendesk offers you two choices: to discover a answer or begin a trial.
24. “Biobot Buyer Success Story: Rollins School, Winter Park, Florida,” by Biobot
Like a few of the different high examples on this listing, Biobot opens its case examine with a quote from its consumer, which captures the worth proposition of working with Biobot. It mentions the COVID pandemic and goes into element concerning the challenges the consumer confronted throughout this time.
This case examine is structured extra like a information article than a standard case examine. This format can work in additional formal industries the place decision-makers have to see in-depth details about the case. You’ll want to check totally different strategies and measure engagement.
Key Learnings from the Biobot Case Research Instance
- Point out environmental, public well being, or financial emergencies and the way you helped your consumer get previous such troublesome instances.
- Be happy to write down the case examine like a traditional weblog publish, however be sure you check totally different strategies to search out the one which greatest works for you.
25. “Discovering Price Financial savings With Environment friendly Resolution Making,” by Gartner
You do not at all times want a ton of textual content or a video to convey your message — generally, you simply want a number of paragraphs and bullet factors. Gartner does a incredible job of shortly offering the basic statistics a possible buyer would want to know, with out boggling down their readers with dense paragraphs. The case examine closes with a shaded field that summarizes the impression that Gartner had on its consumer. It features a quote and a call-to-action to “Study Extra.”
Key Learnings from the Gartner Case Research Instance
- Be happy to maintain the case examine quick.
- Embody a call-to-action on the backside that takes the reader to a web page that the majority pertains to them.
26. “Bringing an Operator to the Recreation,” by Redapt
This case examine instance by Redapt is one other nice demonstration of the facility of summarizing your case examine’s takeaways proper in the beginning of the examine. Redapt contains three easy-to-scan columns: “The issue,” “the answer,” and “the end result.” However its most notable function is a bit titled “Second of readability,” which exhibits why this explicit venture was troublesome or difficult.
The part is shaded in inexperienced, making it unattainable to overlook. Redapt does the identical factor for every case examine. In the identical manner, it’s best to spotlight the “turning level” for each you and your consumer if you had been working towards an answer.
Key Learnings from the Redapt Case Research Instance
- Spotlight the turning level for each you and your consumer throughout the solution-seeking course of.
- Use the identical construction (together with the identical headings) to your case research to make them simple to scan and browse.
27. “Digital Name Middle Sees 300% Increase In Contact Fee,” by Convoso
Convoso’s PDF case examine for Digital Market Media instantly mentions the outcomes that the consumer achieved and takes benefit of white house. On the second web page, the case examine presents extra influential outcomes. It’s colourful and interesting and closes with an expansion that prompts readers to request a demo.
Key Learnings from the Convoso Case Research Instance
- Checklist the outcomes of your work proper in the beginning of the case examine.
- Use colour to distinguish your case examine from others. Convoso’s instance is among the most colourful ones on this listing.
28. “Making certain high quality of service throughout a pandemic,” by Ericsson
Ericsson’s case examine web page for Orange Spain is a wonderful instance of utilizing various written and visible media — corresponding to movies, graphs, and quotes — to showcase the success a consumer skilled. All through the case examine, Ericsson supplies hyperlinks to product and repair pages customers would possibly discover related as they’re studying the examine.
For example, beneath the heading “Preloaded with the facility of automation,” Ericsson mentions its Ericsson Operations Engine product, then hyperlinks to that product web page. It closes the case examine with a hyperlink to a different product web page.
Key Learnings from the Ericsson Case Research Instance
- Hyperlink to product pages all through the case examine in order that readers can be taught extra concerning the answer you provide.
- Use multimedia to interact customers as they learn the case examine.
Begin creating your case examine.
Now that you have a fantastic listing of examples of case research, take into consideration a subject you would like to write down about that highlights your organization or work you probably did with a buyer.
A buyer’s success story is probably the most persuasive advertising materials you could possibly ever create. With a powerful portfolio of case research, you’ll be able to guarantee prospects know why they need to offer you their enterprise.
Editor’s observe: This publish was initially revealed in August 2018 and has been up to date for comprehensiveness.
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